Hey there!

I'm Catarina Mello.

I’m here to teach you how to turn your Instagram into a profitable influencer career so you can live the life of your dreams, too.

Go grab your beverage of choice and make yourself at home!

But who am I anyway? I'm a digital marketing expert, online educator, afraid-of-flying frequent flyer, self-taught photographer, luxury travel content creator, and champagne cocktail lover. 

I grew my following to over 650K across Instagram and TikTok, then quit my high-paying job at Google to be a full-time social media influencer. I now get paid to travel the world, stay in luxury hotels, and share the things I love most with my loyal community, making multiple folds of what I did in my day job at Google.

Read my full story → 

let's find out

what kind of content creator are you?

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take me to the quiz → 

It’s time to transform your passion into a profitable full-time influencer career 

Grow your audience, expand your influence, and get paid to work with brands you love on social media

You better believe it,

That “pinch-me-I-can’t-believe-this-is-my-life” feeling is coming when you go all in with passion and purpose. 

But that feeling can’t be found in a job that’s just “okay,” especially when you’re dreaming of a freedom-filled life, making money creating, and being your own boss.

You want to roll out of bed when you want, turn brunch into a brand shoot, and stick your toes in the sand at 2pm because you make the rules – and still have brand inquiries in your inbox.

I know becoming a full-time influencer sounds like a crazy, far off dream -- I used to feel the same way. Especially since all you’ve been offered to date is a “free product” while those sketchy DMs never stop asking you to be an ambassador.

You want to pitch the brands you love most, but you don’t believe you have the type of online presence (or following) you *think* they’re looking for.

And we both already know you’ve tried all the things you “should” be doing to start getting noticed as an influencer, but none of it has worked – until now.

I believe success is not an accident, it’s a choice.

If you’re looking to grow a business that fills you with a deep sense of purpose, want to start waking up to emails from brands ready to pay you, and learn how to grow an engaged audience you’re in the right place.

It’s time to grow and monetize your online influence so you can make a full-time living doing what you love.

& I’ll show you exactly how to do it!

Learn from me

My signature courses have helped hundreds of students go from “maybeee a side-hustle” to full-time influencers & creators, and there’s no reason you shouldn’t be next. 

These courses are tried and true, if you’re ready to skyrocket your growth and your income (by the thousands) you’re in the right place

Take me to the courses → 

Top free

resources to get started

Resources to kickstart your influencer side-hustle & uplevel your brand aesthetic.


Lightroom Presets


An aesthetically pleasing Instagram feed is only one download away. Unlock one of my exclusive Lightroom presets that make editing on your phone simple!

get access → 


Media Kit Template


Not sure how to design a professional-looking media kit for your brand? Grab this free completely customizable template to start getting brands to pay attention.

get access → 


Mini-Guide To Reels 


The best way to grow your audience and reach? Reels. Grab this free guide to start making Reels that get seen, go viral, and triple your reach.

get access → 

Don't be afraid to invest in yourself.

After joining the Influencer Mastercourse, my first big win was hitting 90K on TikTok, followed by 10K followers on Instagram … Before I didn’t know how to negotiate with brands or get deals - and now that I do, the course pays for itself. ... You are going to gain so many resources and a community that's going to help you.

Sally T.


The Blog

Want to explore my favorite travel guides, learn my social media tricks, and know the secrets to growing & monetizing your influence?

Grab a cold brew or a champagne cocktail & make your way to the blog, everything you want to know is here.

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Presets and templates that will help take your influencer hustle from a dream to the next level.

These are templates and presets that I use in my own business that’s generated over $300k from brand partnerships alone. 

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